Founder & Growth Strategist
Adrian started running paid ads for contractors and home services businesses in college and never stopped. Before founding B&G he spent years as a lead paid search strategist for Fortune 50 companies, managing budgets and accounts most agencies never get near. He brought that same rigor back to the industry he started in.
Today he oversees $65M+ in managed ad spend across remodelers, builders, and developers. He builds the strategy, the tracking, and the reporting systems that tie every dollar of ad spend back to real revenue. He knows what a wasted dollar looks like because he has seen what the right dollar can do.
B&G exists because most contractors deserve better than what the marketing industry has given them. Adrian built it to fix that.
Founder & Lead Designer
Kayla grew up in residential construction. Her father was a contractor who ran his own remodeling business, and she spent years on job sites across Virginia watching good craftsmen lose work to contractors who simply looked more professional. That gap stuck with her.
She spent 9 years as a graphic designer and creative director before co-founding B&G, working across branding, web design, and visual identity for businesses that needed to look as good as the work they do. That foundation shapes everything she builds today. From full brand identity systems to Webflow development to ad creative, Kayla designs with one question in mind: will this convert the click into a call?
For remodelers doing serious work, the answer usually starts with looking the part.
If it’s not moving your business forward, we cut it. Simplicity scales.
Every design, ad, and campaign is built to drive impact, not fill space.
We prioritize progress over perfection. Growth doesn’t wait for ideal conditions
We don’t just deliver work. We invest in your outcome like it’s our own.
We’re not afraid to push boundaries and we look for clients who feel the same
RUNNING PAID ADS
paid search background
managed ad spend
RESIDENTIAL CONSTRUCTION
At our core, we believe that good businesses deserve great marketing, especially the ones doing the work, not just talking about it.
We built B&G to serve the doers: the builders, the operators, the ones driving real value in their communities. Our goal is to help them scale with clarity, earn trust fast, and stop losing business to louder competition.
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If you're serious about scaling leads, improving performance, and taking the guesswork out of your marketing, we're your people.
