About

We’re not here to impress.
We’re here to outperform.

We’re a collective of strategic thinkers and creative builders helping service-based businesses grow—on purpose.
our story
B&G Collective was founded by Adrian and Kayla Garcia—two professionals from different worlds, brought together by a shared mission: to help service-based businesses grow with clarity, confidence, and systems that actually work.
Adrian Garcia

got his start running lead gen campaigns for landscaping contractors while still in college over a decade ago. In the years that followed, he scaled his skills across the marketing agency world—building performance marketing strategies for builders, remodeling contractors, nationwide property developers, and multifamily housing brands. The results were strong, but the industry often felt bloated and disconnected. Strategy was being lost in the noise.

Kayla Garcia

grew up in the trades, working alongside her father on job sites across Virginia. She saw the hustle it takes to build a business and how easily great work can be overlooked without visibility. That perspective led her into a career as a graphic designer and creative director focused on helping service-based brands build trust through strong design. For Kayla, good marketing isn't just about getting attention, it means consistency, credibility, and protecting what you've built.

Together, they built B&G to rethink how marketing supports service-based businesses. Their mission: bring big-brand strategy, fast execution, and real respect for the trades to companies that need results. Just sharp thinking, clean creative, and systems built to grow your business.
what we believe
Built on Belief. Driven by Impact.
001
Clarity Over Clutter

If it’s not moving your business forward, we cut it. Simplicity scales.

002
Craft With Purpose

Every design, ad, and campaign is built to drive impact, not fill space.

003
Momentum Matters

We prioritize progress over perfection. Growth doesn’t wait for ideal conditions

004
Partnership is Performance

We don’t just deliver work. We invest in your outcome like it’s our own.

005
Bravery in Action

We’re not afraid to push boundaries and we look for clients who feel the same

These beliefs shape every decision we make, from strategy to design to delivery.
How We Work
Transparency builds trust. And trust drives growth.

That’s how we work.
Start With Insight
Strategy comes first. We lead with clarity so everything that follows is aligned to your goals.
Build the System
We design a complete growth engine, from ads and SEO to design and content, built to work together.
Launch and Optimize
We don’t just hit publish. We monitor performance weekly and report progress monthly to keep results compounding.
Stay Close
We keep communication clear and consistent, so you always know what’s happening and what’s coming next.
Who We Work With

We Serve the Ambitious.

At our core, we believe that good businesses deserve great marketing, especially the ones doing the work, not just talking about it.

We built B&G to serve the doers: the builders, the operators, the ones driving real value in their communities. Our goal is to help them scale with clarity, earn trust fast, and stop losing business to louder competition.

If you want pretty pictures, we’re not your agency. If you want growth, you’re in the right place.
001

TRADES & CONTRACTORS

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002

TECH & SAAS

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003

PROFESSIONAL SERVICES

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004

HOME SERVICES

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certifications & recognitions
Real-World Credibility. Recognized Results.
Certified Google Ads Partner
SWaM-Certified in Virginia
Clutch “Top B2B Company” – Richmond
Built dozens of marketing systems for service-based brands
start today

Ready to Build the Growth Engine Your Business Deserves?

If you're serious about scaling leads, improving performance, and taking the guesswork out of your marketing, we're your people.